The dance music world is up in arms about one particular DJ set at this year’s instalment of Ultra Music Festival in Miami.
Fried chicken juggernaut KFC bought a DJ slot for “Colonel Sanders” to perform on the EDM extravaganza’s main stage on Friday night, we sh*t you not.
A DJ wearing a helmet with the Colonel’s face performed an incredibly awkward set on the festival’s opening night…
.@KFC bought Colonel Sanders a slot on the @Ultra main stage, and this happened. ??? | ?: @1001TLtv pic.twitter.com/8qZfUZ7G4K
— Festive Owl (@TheFestiveOwl) March 29, 2019
…and it triggered a storm of cringe reacts across the online music community.
“This @kfc colonel sanders Djing at @ultra is lame,” wrote Marshmello in a since-deleted tweet. “I can think of a lot of other artists that actually deserve to be on that stage instead.”
Australia’s own Alison Wonderland has also weighed in, calling the move “tacky”:
this made me feel so awkward watching :/// wtf is this cringe. Ur right. There are some of the most amazing up and coming artists who should be seen and who deserve to be seen. Yuk.
— ALISON WONDERLAND (@awonderland) March 30, 2019
Nah. It’s tacky. They could have found a better way that doesn’t cheapen what we do
— ALISON WONDERLAND (@awonderland) March 30, 2019
Read some other ~zingers~ from the DJ world below.
Meanwhile, people have also been referring to Ultra 2019 as #FyreFestival2 after organisers provided just 200 buses to take more than 50,000 fans home from the island of Virginia Key to Miami, leading to 30K people doing a 5km walk back to mainland.
The biggest mistake KFC made was to not have the Colonel wearing a bucket on his head.
— Alex Metric (@Alexmetric) March 30, 2019
I don’t want people to overlook the countless hours of work Colonel Sanders has put in the studio
Dreams aren’t made overnight guys ?
— VALENTINO KHAN (@ValentinoKhan) March 30, 2019
If you think the KFC thing is any different than the way most everything works in the music industry now.. well I’ve got news for you….
— HNTR (@HNTRnet) March 30, 2019
And for dessert…a single marshmello…cheapskates
— SHAUN FRANK (@Shaun_Frank) March 30, 2019
kfc & ultra woulda gotten way less heat (and more success) if they just made a helmet that looked like a piece of fried chicken and named the dj “fryd chiken”
this method has been tested & works already. sending colonel sanders was too ballsy.
— josh pan (@joshpan) March 30, 2019
Just because people are talking about your product doesn't make it any better! KFC still selling your ass a three day old fried thigh.
— ?????? (@Zomboy) March 30, 2019
This KFC ultra thing is so weird but low-key proves that if you have money and a mask, you too can be a superstar DJ ?
— Modestep (@Modestep) March 30, 2019
i heard a Crispy Chicken Wing produced it. sent it to Mashed Potatoes for mastering though
— Ruely? (@ruelytunes) March 30, 2019
.@kfc collab bro?
— Dimitri Vangelis (@DimitriVangelis) March 30, 2019
