A slew of Aussie artists have backed calls by Jack River for Channel 7 to play Australian music during the network’s coverage of the Olympics, as the country’s artists continue to endure yet another wave of gig cancellations and postponements due to the pandemic and subsequent lockdowns, restrictions and border closures.
“How great would it be if you played all Australian music in your coverage of the Olympics? These are Australian moments, they deserve Australian music,” the musician wrote.
“And while we’re here, how good would it be to hear Aussie music in Coles, Woolies, Aldi, in banks, on hold, in stores and on ads being shown to Australian for the next few months?” she added. “We need you more than ever. We wanna be your soundtrack.”
River’s call was met with support from artists like Lime Cordiale, Annie Hamilton, B Wise, Vera Blue, Cub Sport and Jaguar Jonze, who wrote, “HELL YES. Our domestic music quota is so low compared to other countries supporting their own artists.”
River captioned the post encouraging followers to tag Channel 7, hosts like David Koch, along with brands, banks and supermarkets. “You know the drill, it only works if we all get involved.”