Two months after the 10 year anniversary of Rebecca Black’s ‘Friday’, she’s backing it up in a big way. Having released a string of bangers already this year, Black has now served up ‘Personal’.
It’s a massive bop and a stellar post-breakup anthem.
“‘Personal’ represents this reckoning with a consequence of heartbreak I hadn’t really ever understood,” said Rebecca Black in a media release.
“Which was the guilt and heaviness that comes with being the one to put an end to a relationship when that is not what the other person wants.”
“I’ve learned you can’t really stop two people on roads heading in opposite directions, and it can feel so difficult to consciously make a decision that you know will hurt someone you love, while at the same time knowing it’s the necessary choice for yourself at the end of the day.”
The single comes with a music video too. The video sees Black thrive post-breakup, using a bunch of middle-aged cliches. There’s a Live, Laugh, Love decal on her wall and a ‘Boss Lady’ diary, which she inscribes with, “I’m allergic to basic.”
Somehow the video ends with Black sporting a diamond-encrusted chainsaw.
You can watch the full video for ‘Personal’ below.